Is the sky blue?When is blue, green or purple?
The colour wheel is vast with infinite combinations of colour and hue. It is organised in a circle – hence the name - to show relationships between colours, identifying opposites and complementary colours. Continue reading
Designing a Good Brochure can be a huge task-However, with a few general tips and guidelines it isn’t much more to brochure design than designing a single page leaflet. Step by step is the key but one page at a time isn’t the answer! Continue reading
Improve your Leaflet Design with Less Not More! - How to Design a Leaflet, Part Two.Creating a leaflet design along the guidelines in the previous article (Read Part One if you missed it) will produce a basic but readable and balanced document. However, you want it to stand out in a crowd and to get noticed – but for the right reasons… Continue reading
Do you want to design a leaflet that goes straight in the bin or blows around the car park?To throw a lot of text and pictures on a page and get it printed is easy but I see many leaflets that, with a little help, could benefit considerably with a few guidelines and a little planning. Continue reading
How important is it that your Logo ‘informs’ a prospective customer about what you do?What does it say about you and how can it generate sales? Continue reading
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